Inspired by the past
Kaplan Residential combines a heritage of experience with a vision to help communities thrive.
The year was 1952
Dwight Eisenhower was on his way to the White House. Both Nat King Cole and Johnny Ray moved to the Top 100 Pop charts with their versions of Walkin’ My Baby Back Home. And in New Jersey, Nathan Kaplan, the family patriarch, also had homes on his mind.
Homes that would be woven into tapestries of master-planned communities, all dedicated to lasting value. Led by this vision, Nathan built a single-family home in Lakewood, New Jersey – the first stepping stone on the path to a multitude of keystone projects throughout the Northeast.
By 1963 the Kaplan Company had become one of largest regional homebuilders in the country. One home, in particular, became monumental to the business: Merriewold Castle. Nathan moved his offices there after purchasing the iconic landmark from the estate Seward Johnson, Sr. Soon closings of 1000 residential units a year were taking place within those historic walls. Along with deals for shopping centers, hotels and master-planned communities.
Father & son fuse visions & energies
The Kaplan company has long been situated on the front line of evolution. The Hidden Lake PUD project is a renowned example. This first Planned Unit Development the received awards of excellence for mixed-use design and smart growth planning.
Such accomplishments were deeply etched in the imagination of both Nathan’s sons, Morris and Michael. Morris stepped into a real estate career from college with all the vision and ingenuity that is part of Kaplan’s DNA. When Morris, Michael and his father joined forces in 1975, Kaplan Companies predictably earned a sterling reputation for a multitude of keystone projects in the Northeast. As well as accolades for establishing affordable housing guidelines. Morris also operated a modular factory to deliver on the promise of efficient, more cost-effective construction. And much more.
STRATEGY GOES SOUTH, IN A GOOD WAY
Exceptional developments didn’t stop there. Looking southward, Morris Kaplan spearheaded an expansion into Atlanta, putting into motion a strategic growth plan centered on core urban markets with needs for infill, mixed-use communities. On this foundation, Kaplan Residential was born.
It was 1988 when Morris came to town. His vision arrived a little before its time. Morris could easily see ahead to the day when people and businesses would thrive in a mini city built in the middle of a macro one. A mixed-use urban development. Complete with residences, hospitality venues, parks and leisure areas, retail and office space.
In the 80s, Downtown Atlanta wasn’t quite ready for the concept. Happily, Midtown welcomed a pleasing alternative – 450 Piedmont, the luxury apartment community. Popular as ever, it graces the neighborhood with elegant living and Kaplan Residential innovation.
A NEW GENERATION OF PACE-SETTING ADVANCES
Now fast-forward to 2018. To the heart of Atlanta. To new firsts. And to the third generation bringing life to the family vision: Nathan Kaplan.
Morris’ son and proud inheritor of his grandfather’s name, Nathan is the Kaplan chosen to spearhead the construction of Generation Atlanta. Once again, father and son stand together at the forefront of notable progress. This 336-unit, 17-story high-rise is the first of its kind to feature lightweight Prescient structural steel framing.
Today, more than six decades of family tradition have come full circle. And Kaplan Residential’s track record now includes more than $3 billion in development – including:
- 30,000 residential homes
- 3 million square feet of commercial space
- 10 master-planned and mixed-use communities in the northeastern and southeastern United States
Inspired by the past, designed for the future
Kaplan Residential combines a heritage of experience with a vision to help communities thrive. Partnering with premier investors and contractors, we create innovative solutions to provide outstanding lifestyles – for today’s families and the generations ahead.